As an experienced SEO agency in Toronto, we have created a list of SEO strategies to help you get started with your new website.
Why SEO Is Inevitable for Your New Website
A new website is like a newbie joining a company. The fresher has to make efforts to get noticed and make a great first impression. Similarly, a website has to build links, gain authority and do many other things so that Google can detect its value and rank it high among others in the search results. All of that starts with an intelligent SEO strategy. So, here’s a checklist for a new website.
Your Checklist to Create an SEO Strategy for a New Website
Select an Effective Domain Name
Choose a High-Speed Hosting Provider
Choose a reliable web hosting service providing high-speed page loading time. It is wise to go for a hosting provider close to your business location, because the shorter the distance, the better will be your website’s performance. On an average, no user will wait more than three seconds for a website to load. As this step is crucial for an effective SEO strategy, consider hiring a professional SEO agency.
Set up Google Search Console
- Organic keywords that bring clicks
- Average click-through rate (CTR)
- Sitemap submission
- Page performance
- Page speed issues
- Crawl and index issues
Understand Your Competition
You must identify who has a similar product, service, or business and what keywords they use to rank high on Google. You want to study these factors to create a better and unique SEO strategy to help you outrank your competition. Some of these include:
- Check their unique selling points
- Find out what topics they write on
- Conduct keyword analysis
Create a Keyword Map
Keywords connect your website with the users’ search queries, so they form the crux of your SEO strategy. A search engine aims to present the most valuable information to the searcher so the keywords you choose must match the search intent. Target long tail keywords with low competition to ensure it positively impacts your SEO efforts and long-term revenue. Create a keyword map that caters to the requirements of your individual site pages including landing pages, and service pages.
Create a Strategic Content Calendar
- Prioritize important web pages such as product pages, about page, and contact page.
- Incorporate the keywords in the H1, URL, and metadata
- Keep a constant watch on how your published content is performing.
- Post content regularly per your schedule. Although there is no one-size-fits-all, you should consider at least four pages a month.
Optimize URL Structure
- www.yourca-sino.com is your official domain
- www.yourca-sino.com/blog/ is the URL for your blog section
- www.youca-sino.com/blog/win-online-casino-game is the URL for a blog article, and “win online casino game” is the keyword you have targeted.
Review Core Web Vitals
An enormous amount of content is published on the internet daily, meaning it is highly challenging for Google to choose who comes to the top of the rankings. This is where core web vitals and page experience distinguish between the SEO winners and losers. Apart from placing keywords, content format, design, page load speed, and other sustainable SEO practices are crucial in overall SEO. Indeed, SEO means satisfying your readers wholeheartedly while they are on the page, which will help you rank consistently. As reviewing Core Web Vitals is a highly technical part of SEO, you can consider hiring an SEO agency to do the job.
Observe Accessibility
- Optimize alt text in images
- Choosing soothing colours for your site
- Label elements like buttons
- Keep font size big enough for an easy read
Keep Promoting

Create Your Website SEO Strategy with the Best SEO Agency in Toronto
JumpSearch is one of the most trusted SEO agencies in Toronto, offering unique SEO strategies to revolutionize your business online and help you reach new heights. We are a team of passionate SEO experts working to deliver actual results for our clients.
Contact us or fill out our form to learn how we can help your business succeed in the local Toronto, Canadian, or global market, depending on your needs.