Research shows that SEO backlinks affect search engine rankings more than any other factor. So, it also impacts website search traffic and overall sales. Unfortunately, many businesses make link-building mistakes that cost them significant money while spoiling their rankings.
Link-Building Mistakes that May Cost You Money
Not Eliminating Toxic Links
Building Only DoFollow or NoFollow Links
This is one of the biggest link-building mistakes any website can make. Building only dofollow or nofollow links is not a good SEO practice, and your website could be penalized by Google. Although nofollow links do not provide any value to search engine results, they boost your website in terms of SEO when you get nofollow links from different domains. You should give equal importance to building both types of links.
Building Links from No-Index Pages
Getting Side-Wide Links
Getting side-wide and footer links to other websites is an old link-building strategy that is obsolete today. Google does not consider such links, so you should avoid them. Ensure you build natural links without opting for quicker SEO benefits.
Building Links Rapidly
Acquiring Links from Pages with Low Social Shares
Linking from a Site with Thousands of Outbound Links
Implementing Only One Type of Link-Building Approach
Guest blogging and commenting are two primary practices to obtain SEO backlinks. If you use only one of them, you will not gain the results as expected. It is essential to pay attention to different ways to obtain high-quality links.
Getting SEO Backlinks Only for Your Home Page
PBN Links are Mostly Harmful
Prevent Costly Link-Building Mistakes with JumpSearch
JumpSearch is the fastest-growing digital marketing company in Canada, providing customized link-building strategies to businesses. We follow a manual outreach process to get high-quality backlinks that can boost your SEO efforts. Our transparent approach lets our clients gain insights into how the work is progressing in real-time.